Starting on Instagram When It Feels Uncomfortable [episode 62]
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Listen to Starting on Instagram When It Feels Uncomfortable on: Apple Podcasts | Spotify | YouTube | Your player of choice
Getting started on Instagram as a therapist can feel SO uncomfortable.
I hear this allll the time in my DMS. Putting yourself out there feels scary, overwhelming, and just plain awkward.
Sound like you? Trust me - I get it. It’s very normal, and you are NOT alone in feeling this way!
But this also shouldn’t hold you back from getting started on Instagram.
In today's episode, I'm talking about starting on Instagram when it feels uncomfortable.
Sure, it may seem easier to wait until you feel "ready" to post.
Truthfully, though? That moment may never come!
The hardest part is STARTING. Once you make that first post and learn to do it consistently, it really does get easier (and not so scary)!
And no, your first post needs to be "perfect" either. You don't need to put that kind of pressure on yourself!
Perfectionism is the biggest trap I see therapists fall into. You don't need perfect graphics or a flawless strategy when you're just starting.
So, what do you need to do? Show up authentically and be the REAL human your audience wants to see behind the therapy practice!
Sharing content that's a little unpolished or messy will help you connect MORE deeply. This will build trust with your community (and future clients)!
If you need more help getting started, I'd love to have you in the Reels Membership!
I've even got a special gift for you (if you need a little push to get started). DM me IDEAS62 @businessoftherapy on Instagram and I'll send you this week's Reels Membership email - totally FREE!
It's time to rip off the band-aid, impact more people, and grow your business. You can do it!!
In this episode, Starting on Instagram When It Feels Uncomfortable, I cover:
Why feeling fear & discomfort on Instagram is totally normal
Why your very first post doesn’t matter that much
How to ditch the perfection mindset & start showing up authentically
Practical tips on what to actually post to connect with your audience
Real-life examples of content ideas from the Reels Membership
Resources & Links:
⭐️ This episode is sponsored by Alma, the financially rewarding way to go in-network
⭐️ This episode is sponsored by Jane - use code: KELLY2MONTH for a 2-month grace period
⭐️ Private Practice Academy Bundle (PPA)
⭐️ Reels Membership
⭐️ Business Coaching Waitlist
⭐️ Free training
⭐️ Caption Guide
Related Episodes:
More about the Business of Therapy podcast:
Are you a passionate therapist that’s burnt out and ready to transition to private pay? You’re asking yourself questions like “how do I build a business?”, “how can I effectively use Instagram to market myself” and “how can I scale a private practice?”
Welcome to the Business of Therapy podcast where we’ll answer those questions and more! Here you’ll find honest conversations about the good and the bad of being a therapist, tactical advice and best practices for marketing yourself on Instagram, and solidarity and community to find your own version of success as a therapist.
Join your host, Kelly McKenna, and her guests as they dive deeper into topics such as navigating burn out, mastering your mindset and boundaries, and tactics and strategies for marketing on Instagram, and more!
Kelly is a licensed therapist and business coach who grew her private practice on Instagram and has helped thousands of other therapists market themselves on social media, and effectively start and scale their private practice.
These episodes will leave you feeling empowered and equipped to take action towards your dream of a successful private practice.
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