About Kelly
I didn’t make therapy my entire personality…
But I did create TWO whole-ass
businesses out of it.
All jokes aside, whether you arrived here by way of my Sit With Kelly account or Business of Therapy…
I’m so glad you’re here!
I imagine you’re here because you have a dream of starting or running your private practice that hasn’t become your reality yet.
→ Maybe you feel burnt out
→ Maybe you think you’d be a WAY BETTER therapist if there was a way to work with fewer clients (and still increase income)
→ Maybe you keep comparing yourself to other therapists on Instagram wondering, “why can’t I have THAT?!”
→ Maybe you wish someone would show you the way
You are in the right place, my friend.
Kelly (O’Sullivan) McKenna, LCSW, MBA
Here are some of my credentials you might need to know:
I received my Masters of Social Work and Masters of Business Administration from Florida State University.
I earned $250,000 my first year in private practice. I reached $1,000,000 in revenue, in less than 3 years.
And I’ve helped countless other therapists launch and scale their own private practices, well beyond the 6-figure mark.
If you’re ready for all of that (and probably more), you can start right here with my free training:
How to Market and Grow Your Practice on Instagram ⬇
I am here to help you.
I’ve been there too. Before I started my own practice, I was working 40-50 hours a week at a nonprofit. And then in the evenings, I’d work another 10 hours a week at
a group practice.
To say I was burnt out was an understatement. But then I started my Instagram page and everything started to change for me.
With an engaged community, I created demand for my services. I was able to raise my rates to $250 a session and fill my caseload with private pay clients. This gave me the financial security to quit my job.
Having a private pay practice has not only made me a better therapist to my clients, but it’s also made me a happier person, a more present wife, a new dog mom, and a more fun friend.
I believe that every therapist deserves to be paid at least 6-figures for the life changing work you do with your clients.
I started with a leg up on the “business” part of therapy.
Most therapists were not taught a damn thing about marketing or business in graduate school.
I was fortunate enough to get my MBA and I have made it my personal mission to help fill this educational gap for therapists.
Marketing doesn’t have to be complicated. It’s a skill you are very capable of learning. Learning to market yourself effectively on Instagram will help you earn more, work less, and have a caseload of clients you are truly great at helping.
I have successfully grown two Instagram pages from scratch (@sitwithkelly and @businessoftherapy). And I’ve helped 100s of other therapists do the same.
In my professional career, I’ve done a lot of different things besides being a Therapist and Business Coach. I have worked in inpatient substance abuse settings, schools, community centers, homeless shelters, and nonprofits.
Before going into business for myself, I worked in a senior leadership position at an NYC nonprofit where I managed several large programs, over $10 million annually, and a team of 70 people. I oversaw programs working with young adults and veterans - providing housing, mental health counseling, case management, and employment services.
And now I get to create relatable content that helps anxious overachievers (@sitwithkelly) and my fellow therapists (@businessoftherapy) feel seen, honored, and capable. I still get to help my therapy clients in my private practice and I love supporting fellow therapists with reaching all their big goals in private practice.
And I get to do it all as I prioritize travel, fun, and my own mental health alongside my husband Tom and our pup Jozi in Miami.
Follow along with me on Instagram
Check out @sitwithkelly
where it all started.
I provide education on anxiety, tips to help you cope, and also funny, relatable content that will make you think “OMG THAT’S ME” and we can laugh about it together.
(My husband and dog are paid actors.)
Therapists, join me @businessoftherapy.
I combine my experience as a licensed therapist as well as my MBA education to bring you practical marketing and business tips so you can grow your own private practice.
(I even share exactly how much $$$ I make.)
