A Debrief: My Top 5 Viral Reels [episode 49]
Listen to A Debrief: My Top 5 Viral Reels on: Apple Podcasts | Spotify | YouTube | Your player of choice
Ever wonder WHY an Instagram reel goes viral?!
I thought it would be fun to break down MY top 5 viral reels across both of my Instagram pages, @sitwithkelly and @businessoftherapy.
These are the reels that racked up the biggest view counts, but we’re not JUST talking about numbers here.
I want to share what worked well and what I’d do differently (because, yes, I learned something from all of them).
I hope YOU can use these lessons to boost your own content strategy on Instagram!
In today's episode, I'm giving you a debrief of my top 5 viral reels.
My most viral reel from @sitwithkelly brought in 12.2 million views and 16,000 new followers (yep, for REAL)!
This was actually a pretty simple reel. It wasn't even in my original content plan for the day I shared it!
Some of these other reels took a bit more time to film and edit (like my 2nd most viral reel, where I played two different roles).
Others were filmed in the moment with zero overthinking and super short captions.
The biggest takeaways from all of my viral reels?
Specific, relatable content ALWAYS lands.
A simple CTA can make a huge difference. Showing your face is always a good idea because people want to see AND get to know you!
Even the fun, lighthearted reels serve a purpose. Shareable content keeps your audience engaged AND growing (which I know you want)!
If creating reels feels overwhelming, though, you don't have to figure it out alone. I created the Reels Membership so I can help you stay on top of trends, plan out your content, and create reels that WORK!
I promise - it's possible for YOU to have these kinds of results, too.
I can't wait to celebrate you going viral soon!!
In this episode, A Debrief: My Top 5 Viral Reels, I cover:
What worked (and why) in my most viral reel ever
Key takeaways from my 2nd most viral reel
Inside look at my 3rd most viral reel + lessons learned
What I’d change about my 4th most viral reel
Why my 5th most viral reel brought powerful results
Resources & Links:
⭐️ Viral Reel #1
⭐️ Viral Reel #2
⭐️ Viral Reel #3
⭐️ Viral Reel #4
⭐️ Viral Reel #5
⭐️ This episode is sponsored by Alma, the financially rewarding way to go in-network
⭐️ This episode is sponsored by Jane - use code: KELLY2MONTH for a 2-month grace period
⭐️ Private Practice Academy Bundle (PPA)
⭐️ Reels Membership
⭐️ Business Coaching Waitlist
⭐️ Free training
⭐️ Caption Guide
Related Episodes:
More about the Business of Therapy podcast:
Are you a passionate therapist that’s burnt out and ready to transition to private pay? You’re asking yourself questions like “how do I build a business?”, “how can I effectively use Instagram to market myself” and “how can I scale a private practice?”
Welcome to the Business of Therapy podcast where we’ll answer those questions and more! Here you’ll find honest conversations about the good and the bad of being a therapist, tactical advice and best practices for marketing yourself on Instagram, and solidarity and community to find your own version of success as a therapist.
Join your host, Kelly McKenna, and her guests as they dive deeper into topics such as navigating burn out, mastering your mindset and boundaries, and tactics and strategies for marketing on Instagram, and more!
Kelly is a licensed therapist and business coach who grew her private practice on Instagram and has helped thousands of other therapists market themselves on social media, and effectively start and scale their private practice.
These episodes will leave you feeling empowered and equipped to take action towards your dream of a successful private practice.
Make sure to hit follow/subscribe so you never miss an episode!