Therapist to Author: How to Get a Book Deal with the ‘Big Five’ with Dr. Marina Rosenthal [episode 46]
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Listen to Therapist to Author: How to Get a Book Deal with the ‘Big Five’ with Dr. Marina Rosenthal on: Apple Podcasts | Spotify | YouTube | Your player of choice
I’m honored to welcome Dr. Marina Rosenthal to the podcast today!
Dr. Marina Rosenthal is a licensed psychologist, certified sex therapist, and couples therapist, deeply specialized in supporting partners in complex and intense relationships. Her passion is supporting high-conflict couples to heal in her private practice, on social media, and in a forthcoming book with Penguin Life.
Marina is also a PPA alum - we connected when she joined in November of 2023. Since then, she’s had some incredible success within her business.
She’s grown her Instagram to over 66k followers and even signed her first BOOK deal with Penguin Life!
Yep, we’re talking about one of the “big five” publishers!
In today’s episode, Marina and I chat about how to get a book deal with the ‘big five.’
Marina’s presence on Instagram has played a HUGE role in her becoming a published author. She’s been showing up consistently since 2021 to support her private practice.
But she always had a bigger vision: writing a book to help the underserved couples she’s passionate about.
Marina picked Instagram back up in 2023 (after taking a bit of a break) and joined PPA. She focused not on client leads but on building authority.
Yep, it TOTALLY worked for her, too!
Marina’s story is a masterclass in niche clarity and intentional growth. She now charges $400/session and sees about 12 clients per week. She’s diversified her income with digital offers.
She even got connected with a book agent and proposal coach organically through Instagram - so cool, right?!
Marina’s proposal was quickly picked up by multiple publishers. They were bidding for HER!
The publishing process has been a joy for her, and honestly, so much FUN. She’s now writing her manuscript with a planned release in 2027.
If you’ve ever dreamed of writing a book or expanding your impact beyond the therapy room, Marina’s story is proof that it IS possible.
I know this episode will inspire you to take action and pursue big and exciting opportunities, too!!
In this episode, Therapist to Author: How to Get a Book Deal with the ‘Big Five’ with Dr. Marina Rosenthal, we cover:
How Instagram helped Marina grow her practice AND land a book deal
Why Marina chose to focus on high-conflict couples and write a book for them
The behind-the-scenes of Marina’s book deal and what the process looked like
How book payments typically work
A surprising + FUN part of Marina’s publishing journey
How Marina’s juggling of motherhood, a thriving practice, Instagram, and writing
What’s next now that her book deal is official
The learning curve that came with navigating the book world
Why carving your own path always beats following someone else’s roadmap
Resources & Links:
⭐️ Check out Bethany Saltman’s website (Marina’s book proposal coach)
⭐️ This episode is sponsored by Alma, the financially rewarding way to go in-network
⭐️ This episode is sponsored by Jane - use code: KELLY2MONTH for a 2-month grace period
⭐️ Private Practice Academy Bundle (PPA)
⭐️ Reels Membership
⭐️ Business Coaching Waitlist
⭐️ Free training
⭐️ Caption Guide
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More about the Business of Therapy podcast:
Are you a passionate therapist that’s burnt out and ready to transition to private pay? You’re asking yourself questions like “how do I build a business?”, “how can I effectively use Instagram to market myself” and “how can I scale a private practice?”
Welcome to the Business of Therapy podcast where we’ll answer those questions and more! Here you’ll find honest conversations about the good and the bad of being a therapist, tactical advice and best practices for marketing yourself on Instagram, and solidarity and community to find your own version of success as a therapist.
Join your host, Kelly McKenna, and her guests as they dive deeper into topics such as navigating burn out, mastering your mindset and boundaries, and tactics and strategies for marketing on Instagram, and more!
Kelly is a licensed therapist and business coach who grew her private practice on Instagram and has helped thousands of other therapists market themselves on social media, and effectively start and scale their private practice.
These episodes will leave you feeling empowered and equipped to take action towards your dream of a successful private practice.
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